How to see insights about my Page likes and unlikes on Facebook

Can I see insights about my Page likes and unlikes on Facebook?

You can see the number of Page likes that occurred on your Page, ads, through Page suggestions and other sources.

To see where your Page likes happened:

See How Many People Have Liked and Unliked Your Page

To see how many people liked and unliked your Page during a specific date range:

Click Insights at the top of your Page
Click Likes in the left column
In the top right, select Start and End dates for the date range you want to see
Scroll down to Net Likes

From here, you can see the number of unlikes, organic likes and paid likes for the date range selected.

To protect the privacy of the people who like your Page, you're not able to see who has unliked your Page.

How to see how many people have viewed my Page

To see the number of people who viewed your Page, click Insights at the top of your Page, then click Page Views on the left.

From here, you can see views by:

To find organic reach for your Page using the previous measurement:

Click Insights at the top of your Page.
Click Export Data in the top right.
Below Data Type, select Page data and below Layout, select Edit All Page Data.
Type “served” into the search bar at the top and select whether you'd like daily, weekly or 28 days of served organic reach of Page posts.
Once you've made your selection, scroll to the bottom of the column on the right, click the box that says Served Organic Reach of Page Posts and drag it to the top of the column, below Key Metrics. Do this for each type of Served Organic Reach of Page Posts that you've selected. This will prevent any errors from occurring.
Click Apply and then click Export Data.
Open the document that downloads to your computer and search for Served Organic Reach of Page Posts (this is the term for the previous measurement of organic reach).